here for the long term

project

PC On Call Corporate Communication and Marketing Packages

challenge

Produce a polished, distinct image for a variety of sales and corporate brochures.

results

Graff Designs spearheaded a drive to graphically transform the image and identity of PC On Call, a national leader in Information Technology Services. Previous design efforts by multiple departments at the company were not furthering PC On Call’s mission. We quickly identified the need to unify PC On Call’s image and message and to professionalize its marketing collateral.

To date, Graff Designs has successfully completed more than ten marketing and corporate pieces for PC On Call—all on time and on budget. The powerful color palette of electric hues on stark white stock is visually energized with sleek, high-tech geometric photography. Each piece uniquely addresses a specific target, yet all instill a cohesive sense of movement and anticipation. The brochures provide tangible benefits to PC On Call by positioning the firm as a sophisticated, established presence in the information technology industry. PC On Call, the materials say, is here to stay.

The amazing thing about our new marketing materials, is not just the positive reaction of our customers, but that of our staff. Everyone is energized to get out and sell with our new look. These materials have bolstered our confidence and reinforced our belief that we are the best in the business.
– Nora Fink, Marketing Consultant